Quote:
Originally Posted by ArmyBimmerDude
As the previous member posted, Merc can lower the price a little on one model because it makes up for it in the dozens of other models they have.
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Kind of makes you think though....maybe that IS why BMW is introducing so many odd variants. To spread the margins around.
Ahhhh, but do they have enough spread around at this point with what they currently have for sale? I say no. Why do think they would come back with such a vengenance (now with 2 different turbo charged powerhouses)? Remember the E60, debuting with 184 horsepower in the base model? Here they're prepared for a power bump right away.
Clearly, I think they want to market this car up the food chain. I'm sure the 528 will be very competitively priced, but not the others.