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It's hard to tell without knowing which model (528/535/550) and the options on the car.
Kbb.com is one place to start.
For reference, my 2014 535i was 9% under MSRP after incentives brand new ordered from the factory, so hopefully you could cut a deal close to 20% under MSRP (wild guess without knowing the specifics and the competition in your area).
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2014 LCI 535i /// M-Sport - SAT, Premium package, HK Audio, Drivers Assistance, Top/Side/Rear cameras, multi-contour seats.
Mods:  V2 coilovers, Michelin PS4S, Opticoat Pro, Quad black chrome exhaust tips.
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