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2010 2011 BMW 5 Series Forum F10 BMW 5-Series (F10) Forums F10 Pricing, Ordering, and Tracking (and European Delivery) Dealer pricing for 550i and 535i F10
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      04-08-2010, 08:13 PM   #1
kenhamm
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Dealer pricing for 550i and 535i F10

I received the attached pricing sheet from a dealer today. Also confirmed (saw with my own eyes) the wholesale pricing for a ED 550i. Base car is $51,080. MACO is removed for ED purchases.
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File Type: pdf 2011 550i pricing.pdf (74.1 KB, 3124 views)
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      04-08-2010, 09:47 PM   #2
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Thanks for posting.

Now, if we could just get the invoice pricing for the 535 ...
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      04-09-2010, 10:30 AM   #3
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Thanks a BUNDLE!

We need more posters like kenhamm!!
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      04-09-2010, 10:40 AM   #4
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Quote:
Originally Posted by xrayyou View Post
Now, if we could just get the invoice pricing for the 535 ...
Ask and ye shall receive. 535i and 550i both included.
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File Type: pdf 5 Series (1).pdf (19.8 KB, 3998 views)
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      04-09-2010, 10:43 AM   #5
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Quote:
Originally Posted by warden View Post
Ask and ye shall receive. 535i and 550i both included.
You the man! Thanks!
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      04-09-2010, 12:09 PM   #6
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BMW dealers used to have 9% on the base car. Looks like the invoice margin has dropped. I wonder where (off invoice) they are making up the profit. I notice that the margin of options still averages 9%.
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      04-09-2010, 12:46 PM   #7
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Quote:
Originally Posted by warden View Post
Ask and ye shall receive. 535i and 550i both included.
At last! Can we promote Warden from "Enlisted" to "General"? He's certainly earned it.
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      04-09-2010, 06:33 PM   #8
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Quote:
Originally Posted by SleepTight View Post
At last! Can we promote Warden from "Enlisted" to "General"? He's certainly earned it.


General?????

This man should be dubbed: Captain, Chief, Helmsman, Kingpin, Leader, Master,
...well, you get the idea.

warden, you deserve a beer on the house!
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      04-09-2010, 06:53 PM   #9
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Quote:
Originally Posted by Grover432 View Post
BMW dealers used to have 9% on the base car. Looks like the invoice margin has dropped. I wonder where (off invoice) they are making up the profit.
In this economy, BMWAG is most likely subsidizing the difference.

I'm guessing that with the 535 having a $4000 Retail mark-up in base price, the
European Delivery Invoice is probably around $3800. So from the sheets I have
with European Delivery :

535i Base Price: $46,130
535i Invoice : $42,330 (approximate estimate)

Funny thing is that 10 years ago, this was the EXACT same markup on my 2000 323Ci
for European Delivery. Go figure....
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      04-09-2010, 07:00 PM   #10
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Quote:
Originally Posted by kenhamm View Post
I received the attached pricing sheet from a dealer today. Also confirmed (saw with my own eyes) the wholesale pricing for a ED 550i. Base car is $51,080. MACO is removed for ED purchases.

Your order indicates 05DL Side and Top View Cameras. I did not think that was available until Sept production according to the order guide. Can you confirm that you did order this in the U.S as I see you are in SF. What dealer (I am in East Bay)? Thanks
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      04-09-2010, 07:10 PM   #11
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I did not order those items, they are also on the offical wholesale sheets now posted. It was BMW of SF, however, I am not ordering my car from them.

Last edited by kenhamm; 04-09-2010 at 10:12 PM.
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      04-09-2010, 09:18 PM   #12
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Quote:
Originally Posted by warden View Post
Ask and ye shall receive. 535i and 550i both included.
Thank you, thank you!
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      04-09-2010, 09:31 PM   #13
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Quote:
Originally Posted by RichReg View Post
In this economy, BMWAG is most likely subsidizing the difference.

I'm guessing that with the 535 having a $4000 Retail mark-up in base price, the
European Delivery Invoice is probably around $3800. So from the sheets I have
with European Delivery :

535i Base Price: $46,130
535i Invoice : $42,330 (approximate estimate)

Funny thing is that 10 years ago, this was the EXACT same markup on my 2000 323Ci
for European Delivery. Go figure....
I'm not sure about this estimate for the ED invoice price of the 535. The ED invoice price as stated above for the 550 is known to be $51,080, which is 7% off the US invoice price. A 7% discount off the US invoice for the 535 would be $45,630 x .93 = $42,436. I know it's only a 100 buck difference.
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      04-09-2010, 09:47 PM   #14
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You da man.

Now we just need the Confidential Euro Delivery Wholesale Pricing.
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      04-09-2010, 09:51 PM   #15
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Quote:
Originally Posted by pharding View Post
You da man.

Now we just need the Confidential Euro Delivery Wholesale Pricing.
Yes, and I imagine it is available now somewhere. Notice that the document with the invoice prices has a release date of 3/29/2010.
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      04-09-2010, 10:17 PM   #16
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Quote:
Originally Posted by xrayyou View Post
I'm not sure about this estimate for the ED invoice price of the 535. The ED invoice price as stated above for the 550 is known to be $51,080, which is 7% off the US invoice price. A 7% discount off the US invoice for the 535 would be $45,630 x .93 = $42,436. I know it's only a 100 buck difference.
True...true.
If that is indeed the methodology behind BMWNA's decided calculation, then you are correct. Actually, the more I think about it...I seem to recall that historically, the mark-up not being as high on the lower models...so maybe the higher Invoice number for the 535 is more accurate.

This would be only a $3700 mark-up ...which is lower than the mark-up on a low-end E.D. 3 Series Coupe from 10 years ago!
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      04-09-2010, 11:25 PM   #17
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Quote:
Originally Posted by RichReg View Post
True...true.
If that is indeed the methodology behind BMWNA's decided calculation, then you are correct. Actually, the more I think about it...I seem to recall that historically, the mark-up not being as high on the lower models...so maybe the higher Invoice number for the 535 is more accurate.

This would be only a $3700 mark-up ...which is lower than the mark-up on a low-end E.D. 3 Series Coupe from 10 years ago!
I guess we can only wait for the official figures to be released. And if it's available for the 550, then it must be available for the 535 as well! Hopefully the wait won't be much longer.
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      04-10-2010, 08:18 AM   #18
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Don't hold your breath......
some other 'forums' are frowning upon this.


But I would guess that if someone posts a sheet like kenhamm's, it won't be a problem.
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      04-10-2010, 11:40 AM   #19
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I have stationed my lab at the front door just in case the police come to get me for my post, thanks for continuing to point out that I posted it...LOL
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      05-31-2010, 11:53 AM   #20
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But on the Munich delivery for the 535i sedan it says N/A.
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      06-19-2010, 07:04 PM   #21
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I think i am going to order 550i ; after i get a job as a male nurse (worked hard to earn that status).
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      06-22-2010, 01:49 PM   #22
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Any news on the AWD invoice pricing?
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