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2010 2011 BMW 5 Series Forum F10 BMW 5-Series (F10) Forums General 5-Series Sedan and Wagon (F10 / F11) Forum "Exclusive Sport" 5 Series Limited Edition Announced for Japan
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      04-11-2013, 09:26 PM   #1

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Post "Exclusive Sport" 5 Series Limited Edition Announced for Japan

"Exclusive Sport" 5 Series Limited Edition Announced for Japan

BMW Japan has announced the availability of 300 limited edition 5 Series "Exclusive Sport" models.

There's actually not much exclusive about these models other than the packaging together of already existing options/packages and BMW Individual options.

The 5 Series sedan or touring can both be ordered in the Exclusive Sport model, and in either 523i (2.0L) or 523d (2.0L diesel). These models all feature the M Sport package (exterior aero kit, steering wheel, seats, and wheels).

The interior features Cinnamon Brown leather with Individual Black Piano trim, HUD, 6WB instrument panel, HiFi Pro audio, and is finished off with the Exclusive Sport badge.

The cars can be ordered in white or Carbon Black and retails at from 7,190,000 - 7,490,000, which equals approximately $72,200 - $75,200 USD.

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      04-11-2013, 11:19 PM   #2
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so they're charging about $6000 for HUD+6WB instruments panel+19inch wheel+HiFi pro? reminds me when they charged extra for the last run of I6 528i m-sport...
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      04-12-2013, 02:15 AM   #3
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From the looks of it, I'm sure it'll be a lot of extra money for that "Exclusive Sport" badge.
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      04-12-2013, 10:15 AM   #4
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Well, it is nice that you can combine the M-Sport package exterior aesthetics with the Individual Packages interior appointments. In the US, we can't do that.

'07, e92 335i, Sparkling Graphite, Coral Leather, Aluminum, 6-speed
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      04-12-2013, 10:58 AM   #5
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how come carbon black is individual color? cinnamon leather isnt indiv. too, so i can't see a reason for this pack.
also, im guessing 523d in japan=525d in everywhere else?
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      04-12-2013, 11:08 AM   #6

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$6k is a lot money for a fake 550i. No thanks.
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      04-12-2013, 11:10 AM   #7

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LOL this isn't worth my time. I would actually be embarassed to drive this if it wasn't debadged. Its a tasteful *looking* car completely pre-chosen for a person who doesn't have the creativity or knowledge to choose on their own

#marketing at its finest
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      04-12-2013, 11:25 AM   #8
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Not so many models available, for sure will be sold very fast
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      04-12-2013, 11:41 AM   #9

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Unfortunately, companies are able put a "limited edition" badge and make it a "limited" run and charge extra for it.

It's actually ingenius because it's like a REVERSE sale.

Instead of telling people we can offer a discount for having too much of something they can charge more by telling people there is a limited supply
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      04-12-2013, 11:55 AM   #10
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how is this different from M-sport? i see minor front bumper change sbut thats about it...not counting "sport" stickers
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      04-12-2013, 12:04 PM   #11
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BMW marketing at its finest, pre-packaged "special editions" for a premium. It's a successful business strategy, look how well it worked for the numerous special edition M3's.
2014 DGM 535i M-Sport
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      04-12-2013, 12:18 PM   #12
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BMW continuing to be clowns with the latest special edition.

I guess they are done beating it out of the M3 at least.
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      04-12-2013, 12:55 PM   #13
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so this exclusive version has very basic seats? my standard 550i with usual sport pack has much better seats
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      04-12-2013, 01:23 PM   #14
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Have to admit, it's a great way for them to get rid of those defective dash panels with the steering wheel on the wrong side.
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      04-12-2013, 01:34 PM   #15

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wow, that's not a very smart buy.
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      04-12-2013, 01:51 PM   #16

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you guys forget that in teh rest of the world (not US), the m-sport package costs about 4k to 5k, leather is another 2,5k, hifi professional 1k, HUD another 1k and and and... of course all rpices are EUR

so the price is pretty good...
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      04-12-2013, 02:03 PM   #17
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Did u guys see thats for Japan only, if you live there your azz would of jump on this deal in a heartbeat
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      04-12-2013, 06:11 PM   #18

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I didn't realize 523i/d models existed. They are not listed at bmw.com. Not the first time Asian counties had special models that are not listed on the worldwide site though.
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      04-12-2013, 06:23 PM   #19
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I think 523i in japan = 520i, I'm sure 5series buyers in japan can't be seen driving a lowly "20i" on a such a big car.
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      04-12-2013, 07:00 PM   #20

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having lived in japan for a few years and having owned bmws there, i can assure you it is a deal there. you cannot compare to US prices.

the car probably costs same as a sports edition or maybe a little bit more and you get much more than ordering the parts separately.

they will be all sold very soon.
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      04-12-2013, 07:30 PM   #21
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///marketing division at it again.... what is this?

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      04-13-2013, 10:42 AM   #22

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That interior looks so nice! I really really like the piano black trim !
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